Sprint first calls out the competitor's weaknesses and explains how the Pre is better (using two of the major selling points, multitasking and a lower overall TCO.)
Except that the overall TCO is not lower at the minimum level of entry, at least from what I can tell.
iPhone 3G 8GB = $99, 3GS 16GB = $199, 3GS 32GB = $299
Minimum voice/data plan $69.99/month - 450 minutes, unlimited data
2 year contract
Palm Pre 8GB = $299 (before a $100 mail in rebate)
Minimum voice/data plan $69.99/month - 450 minutes, unlimited data
2 year contract
I can't read the tiny disclaimer text at the bottom of the ad, but I would hope it explains whatever twisted logic they used to come up with a $1200 difference. Even adding the $20 unlimited text messaging plan to the iPhone makes the difference $480 at most.